Bigger demands and less resources
Across the globe Charity Organisations are hit hard by COVID-19. The social distancing measures introduced in response to COVID-19 are directly impacting charities. The delivery of, and demand for, charitable goods and services has increased but resources have fallen dramatically.
As a result of the challenges we are all facing, the demand for services such as food banks, and charities which support the aged and seek to relieve poverty, has risen sharply.
At the same time, decreased income and the restrictions imposed by the lock down has made it much more difficult for charities to operate. In response, charities are adapting to new processes for raising much needed funding. The goal – to continue to benefit the groups that they are set up to support and protect their long-term financial sustainability.
Staying at home and avoiding public places
Charity staff and volunteers are staying at home and avoiding public places at the advice of the Government.
Public fundraising events cancelled. This is a key source of income for charities. Sponsorship income traditionally rises in line with the better weather. April to October are the peak months, making the timing of the lock down even more damaging.
Donations to charities have declined because of the reduction in household incomes for many across the globe.
Income from charity shops will decrease. This is due to store closures, a lack of charity volunteers and shoppers.
Reserves and emergency funding
Charity trustees can review the funds that are available to the charity and consider whether there are any restrictions as to their use.
If the charity has no back-up-plan they can seek help from emergency funds. Several funders have been quick to set up emergency funds to support charities facing immediate increasing demands for services.
Emergency Funds
National Emergencies Trust
Coronavirus Charity Help Fund and the
Steve Morgan Foundation.
The Wheel – The national association of charities has called for donations from the public and companies amid the COVID-19 crisis.
The association which represents 1,700 charities, community and voluntary organisations across Ireland, issued the plea for urgent funds to maintain key health services and supports.
The organisation has asked for donations to charities that are working on the front line to support and protect vulnerable people in communities during the pandemic.
The London Marathon
When the organisers of the London marathon decided to postpone the 2020 race from April to October, the decision doubtless came as a blow to the 40,000 or so runners planning to take part. More urgently, it left charities at risk of hitting a financial wall. The 2019 marathon raised a record £66.4 million.
Demand for services
One of the first surveys conducted among charities on the impact of Coronavirus suggested that 43% expected demand for their services to rise.
Charity Organisations are hit hard by COVID-19. This is because the demands are increasing, and the resources are decreasing.
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